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Watch Full Movie The POM Wonderful Presents: The Greatest Movie Ever Sold Online For Free - Filmmaker Morgan Spurlock explores the world of product placement, marketing and advertising in POM Wonderful Presents: THE GREATEST MOVIE EVER SOLD, a film that was fully financed through product placement from various brands, all of which are integrated transparently into the film.Watch Full Movie The POM Wonderful Presents: The Greatest Movie Ever Sold Online For Free -While using brands in film promotion is not new for Hollywood, it certainly is new territory for the documentary format. Spurlock exploits the phenomenon to new heights, with everything from branded pizza boxes and in-flight film promotions to branded-everything in-film.
Watch Full Movie The POM Wonderful Presents: The Greatest Movie Ever Sold Online For Free - POM Wonderful Presents: THE GREATEST MOVIE EVER SOLD unmasks the marketing process to bring audiences behind closed doors directly into the pitch meetings and marketing presentations which ultimately inform our everyday entertainment decisions. Sponsors were provided with brand category exclusivity. Each of the brands represented in the film have sponsorship arrangements with Spurlock, placing him front and center in their brand campaigns and advertisements, both on and off-line. Partners have the unique right to promote themselves in association with Spurlock and the film as "The Greatest." The agreements also stipulate that Spurlock maintains creative control of the film's content and final edit.
| Also Known As: | The Greatest Movie Ever Sold  |
| Production Status: | In Production/Awaiting Release |
| Logline: | An examination of the world of product placement that is financed and made possible by branding, advertising and product placement. |
| Genres: | Documentary |
| Running Time: | 1 hr. 30 min. |
| Release Date: | April 22nd, 2011 (limited) |
| MPAA Rating: | PG-13 for some language and sexual material. |
| Distributors: | Sony Pictures Worldwide Acquisitions |
| Production Co.: | Warrior Poets, Snoot Entertainment |
| Produced in: | United States |
